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Abocard

Die Kundenkarte der Tageszeitung bringt Bares

Language GermanGerman
Book Paperback
Book Abocard E Krug
Libristo code: 09487607
Publishers Gbi-Genios Verlag, July 2015
Bei den regionalen Tageszeitungen stehen zurzeit Rabattkarten mit Chips oder Magnetstreifen, so gena... Full description
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9.08 €
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Bei den regionalen Tageszeitungen stehen zurzeit Rabattkarten mit Chips oder Magnetstreifen, so genannte Abocards, hoch im Kurs, da sie sich positiv auf den Kundenbindungsprozess auswirken. (1) Neben dem Zeitungsverlag haben sowohl die Abonnenten, als auch die Anzeigenkunden, sprich Händler oder Dienstleister, ihre Vorteile von den Abocards. (2) , (3) Die Tendenz, Abocards einzusetzen ist steigend, dabei wird die Anzahl der Anbieter zunehmen und das System ausgeklügelter werden. (1) , (2)

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About the book

Full name Abocard
Author E Krug
Language German
Binding Book - Paperback
Date of issue 2015
Number of pages 16
EAN 9783737936286
ISBN 3737936285
Libristo code 09487607
Publishers Gbi-Genios Verlag
Weight 50
Dimensions 178 x 254 x 2

Categories

Economics, Finance, Business & Management > Economics
Economics, Finance, Business & Management > Business & Management
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