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Advertising and Psychology (RLE Advertising)

Language EnglishEnglish
Book Paperback
Book Advertising and Psychology (RLE Advertising) Leslie Ernest Gill
Libristo code: 10042277
Publishers Taylor & Francis Ltd, November 2015
The consequences of advertising on the social life of the community has been a much-discussed topic... Full description
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74.62 €
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The consequences of advertising on the social life of the community has been a much-discussed topic in recent years. Advertising as a means of influencing the thought and behaviour of masses of people involves the application of such fundamental aspects

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About the book

Full name Advertising and Psychology (RLE Advertising)
Author Leslie Ernest Gill
Language English
Binding Book - Paperback
Date of issue 2015
Number of pages 192
EAN 9781138966116
ISBN 9781138966116
Libristo code 10042277
Publishers Taylor & Francis Ltd
Weight 308
Dimensions 232 x 155 x 16

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Society & Social Sciences > Psychology > Occupational & industrial psychology
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