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Analysing Media Texts

Language EnglishEnglish
Book Paperback
Book Analysing Media Texts Andrew Burn
Libristo code: 04451095
Publishers Bloomsbury Publishing, December 2003
Andrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj em... Full description
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Andrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them. The medthods are rooted in a view of significance as dependent on social context, and fulfilling the social and communicative interests of both producers of textual production and use contingent upon digital formats will also be a determining content of the analytical method.

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About the book

Full name Analysing Media Texts
Author Andrew Burn
Language English
Binding Book - Paperback
Date of issue 2003
Number of pages 104
EAN 9780826464705
ISBN 082646470X
Libristo code 04451095
Publishers Bloomsbury Publishing
Weight 142
Dimensions 140 x 215 x 7

Categories

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies
Society & Social Sciences > Sociology & anthropology > Sociology > Social research & statistics
Language & Linguistics > Linguistics > Semantics, discourse analysis, stylistics
Computing & Information Technology > Computer science > Human–computer interaction
Society & Social Sciences > Education
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