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BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers

Language EnglishEnglish
Book Paperback
Book BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers Drew Whitman
Libristo code: 04664883
Publishers McGraw-Hill Education - Europe, October 2014
Explains consumer psychology to teach you how to personalize and enhance an approach and use basic,... Full description
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Explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective. This book brings you face-to-face with the prospect's intimate evaluation procedures so you can turn them into sales motivations and close the deal.

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About the book

Full name BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers
Author Drew Whitman
Language English
Binding Book - Paperback
Date of issue 2014
Number of pages 224
EAN 9780071833608
ISBN 0071833609
Libristo code 04664883
Publishers McGraw-Hill Education - Europe
Weight 338
Dimensions 230 x 153 x 11

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Sales & marketing management
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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