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Language
German
German
Book
Hardback
Das Buch zeigt, wie Unternehmen den Kunden entlang der gesamten Customer Journey optimal begleiten....
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Libristo code: 09361930
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Das Buch zeigt, wie Unternehmen den Kunden entlang der gesamten Customer Journey optimal begleiten. Mit neuesten Erkenntnissen aus der Konsumentenforschung sowie innovativen Lösungsstrategien und Best Practice Cases z. B. aus Data Analytics, Mediaplanung, CRM.
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About the book
Full name
Brand Experience
Author
Andreas Baetzgen
Language
German
German
Binding
Book - Hardback
Date of issue
2015
Number of pages
368
EAN
9783791034317
ISBN
3791034316
Libristo code
09361930
Publishers
Schäffer-Poeschel
Weight
989
Dimensions
175 x 243 x 23
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