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Breaking Through, 2nd Edition

Implementing Disruptive Customer Centricity

Language EnglishEnglish
Book Hardback
Book Breaking Through, 2nd Edition Sandra Vandermerwe
Libristo code: 02357103
Publishers PALGRAVE MACMILLAN, March 2014
Thoroughly revised new edition of Breaking Through . This book explains the importance of customer c...
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Thoroughly revised new edition of Breaking Through . This book explains the importance of customer centricity to any customer-driven business and outlines how to implement it step-by-step

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About the book

Full name Breaking Through, 2nd Edition
Author Sandra Vandermerwe
Language English
Binding Book - Hardback
Date of issue 2014
Number of pages 292
EAN 9781137395498
ISBN 1137395494
Libristo code 02357103
Publishers PALGRAVE MACMILLAN
Weight 612
Dimensions 157 x 240 x 22

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Customer services
Economics, Finance, Business & Management > Business & Management > Business strategy
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