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Comercio Electrónico

Como estrategia para generar ventaja competitiva

Language SpanishSpanish
Book Paperback
Book Comercio Electrónico Denis Benavides
Libristo code: 02936934
Publishers EAE, February 2016
El comercio electrónico es un factor clave para el desarrollo de las empresas en una época globaliza... Full description
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El comercio electrónico es un factor clave para el desarrollo de las empresas en una época globalizada. La presente investigación se enfatiza en el uso de los e-process como estrategia de desarrollo de ventaja competitiva. Se llega a entender el concepto teórico de comercio electrónico, definido como cualquier forma de transacción comercial, donde las partes involucradas interactúan de manera electrónica, estableciendo una relación directa con la teoría de ventaja competitiva la cual le permite a una empresa establecer una diferencia con sus competidores, a través de la generación de valor obteniendo mayores beneficios.

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About the book

Full name Comercio Electrónico
Author Denis Benavides
Language Spanish
Binding Book - Paperback
Date of issue 2016
Number of pages 108
EAN 9783639781694
Libristo code 02936934
Publishers EAE
Weight 179
Dimensions 150 x 220 x 6

Categories

Computing & Information Technology > Information technology: general issues > Internet: general works
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