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Competing By Design - Creating Value & Market Advantage in New Product Development

Language EnglishEnglish
Book Hardback
Book Competing By Design - Creating Value & Market Advantage in New Product Development John Stark
Libristo code: 04887710
Publishers John Wiley & Sons Inc, July 1995
This step-by-step, hands-on guide explains how to reduce time to market for new products and effecti... Full description
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37.78 €
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This step-by-step, hands-on guide explains how to reduce time to market for new products and effectively meet customer's needs. Demonstrates how to take advantage of the latest development tools and product design, use such proven techniques as robust design and QFD and assess and select the appropriate combination of tools, methodologies and strategies.

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About the book

Full name Competing By Design - Creating Value & Market Advantage in New Product Development
Author John Stark, Craig Erhorn
Language English
Binding Book - Hardback
Date of issue 1995
Number of pages 300
EAN 9780471132165
ISBN 0471132160
Libristo code 04887710
Publishers John Wiley & Sons Inc
Weight 588
Dimensions 164 x 239 x 23

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Economics, Finance, Business & Management > Business & Management > Entrepreneurship
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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