Doesn't suit? No problem! You can return within 30 days
You won't go wrong with a gift voucher. The gift recipient can choose anything from our offer.
30-day return policy
First published in 1980, Competitive Strategy contradicted the accepted wisdom of the time that said firms should focus on expanding their market share. Instead, Porter claimed, they should analyze the five forces that mold the environment in which they compete: new entrants, substitute products, buyers, suppliers, and industry rivals.
Hi! I'm Libroamiko, your book advisor.
How can I help you?