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Consumer Behaviour
Language
English
English
Book
Hardback
Extending beyond a basic psychological approach to Consumer Behaviour, this text provides a more emp...
Libristo code: 14488971
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372 b
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Extending beyond a basic psychological approach to Consumer Behaviour, this text provides a more empirical understanding of the subject to help students consider not just the individual but also the market environment.
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About the book
Full name
Consumer Behaviour
Author
Robert East, Jaywant Singh, Marc Vanhuele, Malcolm Wright
Language
English
English
Binding
Book - Hardback
Date of issue
2016
Number of pages
368
EAN
9781473919495
ISBN
9781473919495
Libristo code
14488971
Publishers
SAGE Publications Ltd
Weight
818
Dimensions
315 x 241 x 26
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