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Consumerology

Language EnglishEnglish
Book Paperback
Book Consumerology Philip Graves
Libristo code: 01226847
Publishers John Murray Press, January 2013
Available in paperback for the first time, this new updated and revised second edition of Consumer.o... Full description
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17.79 €
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Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: the Truth About Consumers and the Psychology of Shopping contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers.

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About the book

Full name Consumerology
Author Philip Graves
Language English
Binding Book - Paperback
Date of issue 2013
Number of pages 240
EAN 9781857885767
ISBN 1857885767
Libristo code 01226847
Publishers John Murray Press
Weight 264
Dimensions 135 x 214 x 18

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Economics > Behavioural economics
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