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Corporate Discourse

Language EnglishEnglish
Book Paperback
Book Corporate Discourse Ruth Breeze
Libristo code: 05173499
Publishers Bloomsbury Publishing, February 2015
Corporate discourse examines business communication practices from a discourse perspective, looking... Full description
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58.33 €
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Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.

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About the book

Full name Corporate Discourse
Author Ruth Breeze
Language English
Binding Book - Paperback
Date of issue 2015
Number of pages 224
EAN 9781474222877
ISBN 1474222870
Libristo code 05173499
Publishers Bloomsbury Publishing
Weight 324
Dimensions 156 x 235 x 14

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Language & Linguistics > Linguistics > Semantics, discourse analysis, stylistics
Economics, Finance, Business & Management > Business & Management > Business communication & presentation
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