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Customer-Centric Knowledge Management

Concepts and Applications

Language EnglishEnglish
Book Hardback
Book Customer-Centric Knowledge Management Minwir Al-Shammari
Libristo code: 08798911
Publishers Business Science Reference, August 2011
Provides a comprehensive collection addressing managerial and technical aspects of customer-centric... Full description
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195.12 €
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Provides a comprehensive collection addressing managerial and technical aspects of customer-centric knowledge implementation. It seeks to expand the literature and business practices and contributes to the dynamic and emerging fields of organisational knowledge management, customer relationship management, and information and communication technologies (ICTs).

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About the book

Full name Customer-Centric Knowledge Management
Author Minwir Al-Shammari
Language English
Binding Book - Hardback
Date of issue 2011
Number of pages 332
EAN 9781613500897
ISBN 9781613500897
Libristo code 08798911
Publishers Business Science Reference
Weight 1099
Dimensions 221 x 286 x 22

Categories

Society & Social Sciences > Society & culture: general > Social & ethical issues > Consumerism
Economics, Finance, Business & Management > Business & Management > Management & management techniques > Knowledge management
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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