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Ethics in Public Relations

Name: Ethics in Public Relations
Brand: SAGE Publications Inc
SKU: 04785196
Price: 111.57 EUR
Availability: InStock
Author: Kathy R. Fitzpatrick
ISBN: 9781412917971

Responsible Advocacy

Kathy R. Fitzpatrick

Carolyn Bronstein

Language

English

Book Hardback

Libristo code: 04785196

Publishers SAGE Publications Inc, June 2006

Ethics in Public Relations explores the ethical dimensions of public relations' advocacy role. Leadi... Full description

Libristo code: 04785196

271 b

111.57 €

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Ethics in Public Relations explores the ethical dimensions of public relations' advocacy role. Leading public relations scholars offer keen insights into timely issues. The book addresses a broad range of theoretic and practical concerns, illustrating the scope and complexity of responsible advocacy in 21st century public relations. The work, which focuses on the affirmative aspects of ethical practices, provides practical examples and cases that illustrate universal principles of responsible advocacy. The book also reveals consequences of unethical conduct by public relations professionals, including the potential for heightened legal regulation.