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Global Product

Strategy, Product Lifecycle Management and the Billion Customer Question

Language EnglishEnglish
Book Paperback
Book Global Product John Stark
Libristo code: 02157573
Publishers Springer London Ltd, October 2010
Based on interviews with top executives from companies of different sizes and in different industrie... Full description
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122.29 €
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Based on interviews with top executives from companies of different sizes and in different industries, this book explains the benefits and challenges of Global Product Development. "Global Product" provides examples from many companies, draws conclusions about best practices, and shows how to manage the innovation, development and support of Global Products. The author is the President of John Stark Associates, a leading service provider in the Product Lifecycle Management (PLM) market, and has published numerous articles and books in the field.§

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About the book

Full name Global Product
Author John Stark
Language English
Binding Book - Paperback
Date of issue 2010
Number of pages 215
EAN 9781849966757
ISBN 1849966753
Libristo code 02157573
Publishers Springer London Ltd
Weight 361
Dimensions 155 x 235 x 13

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > Sales & marketing
Mathematics & Science > Science: general issues > Industrial applications of scientific research & technological innovation
Technology, Engineering, Agriculture > Technology: general issues > Engineering: general
Technology, Engineering, Agriculture > Technology: general issues > Technical design
Technology, Engineering, Agriculture > Mechanical engineering & materials > Production engineering
Technology, Engineering, Agriculture > Mechanical engineering & materials > Engineering skills & trades
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