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Influencer

Language GermanGerman
Book Paperback
Publishers Wagenbach, March 2027
Influencer haben die Werbewirtschaft umgekrempelt und die Warenästhetik gravierend verändert. Sie si... Full description
? points 31 b Coming soon Coming soon New New
12.55 €
Forthcoming Expected 18. 03. 2027 Expected 18. 03. 2027
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Influencer haben die Werbewirtschaft umgekrempelt und die Warenästhetik gravierend verändert. Sie sind Vorbilder für Millionen, Stars des Alltags, werden gerade unter Jüngeren teils heiligengleich verehrt. Anderen gelten sie als bezahlte Werbekörper des Plattformkapitalismus, oder sie fungieren als Projektionsfläche für Vorurteile und Ressentiments. Manche von ihnen beeinflussen nicht nur Konsum und Lebensstil, sondern auch die politischen Entscheidungen ihrer Fans.Ohne Einflussangst blickt Wolfgang Ullrich auf die oft harte Realität hinter den schönen sozialmedialen Bildern.

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About the book

Full name Influencer
Author Wolfgang Ullrich
Language German
Binding Book - Paperback
Date of issue 2027
Number of pages 80
EAN 9783803137807
Libristo code 54406947
Publishers Wagenbach
Series Digitale Bildkulturen
Dimensions 110 x 150

Categories

Society & Social Sciences > Society & culture: general > Cultural & media studies > Cultural studies > Popular culture
Society & Social Sciences > Society & culture: general > Cultural & media studies > Cultural studies > Cultural studies: fashion & society
Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies > Media studies: Internet, digital media & society
The Arts > Fine arts: treatments & subjects > Human figures depicted in art > Portraits in art
The Arts > Photography & photographs > Photographs: collections > Portraiture
The Arts > Fine arts: treatments & subjects > History of art
The Arts > Performing arts > Television
Society & Social Sciences > Psychology > Psychology: the self, ego, identity, personality
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