Free delivery for orders over 69.99 euro.

Check order status

Become part of a community of book lovers from all over the world and get access to a whole bunch of benefits. Create an account for free

Free delivery for purchases over 69.99 €

DPD courier 5.99 € Bpost point 7.99 € Bpost 7.49 € DPD point 3.49 € GLS courier 4.99 €

Contact

How to shop

Help

My account

▸ Empty :-(

Free delivery for orders over 69.99 euro.

Lead Market India

Name: Lead Market India
Brand: Springer International Publishing AG
SKU: 19821863
Price: 102.71 EUR
Availability: InStock
Author: CORNELIUS HERSTATT
ISBN: 9783319835099

Key Elements and Corporate Perspectives for Frugal Innovations

CORNELIUS HERSTATT

Language

English

Book Paperback

Libristo code: 19821863

Publishers Springer International Publishing AG, July 2018

India is still perceived by some as a developing country that has yet to create world-class products... Full description

Libristo code: 19821863

249 b

102.71 €

In stock at our supplier Shipping in 5-8 days

Up to 30 days for returns

Customers also purchased

Strom - ganz schön spannend Lars Kreft

Sheet

21.79 €

El Abate de L'Epée, y su discípulo el sordo-mudo de nacimiento Conde de Harancour Jean-Nicolas Bouilly

Paperback

10.79 €

Le Grand Desert, Ou Itineraire d'Une Caravane Du Sahara Au Pays Des Negres (Ed.1848) Eugene Daumas

Paperback

29.35 €

Inferno Heppenheim. La clinica nazista e i sottocampi di Dachau e Natzweiler-Struthof Silvia Pascale

Book

20.27 €

cucina di Roma e del Lazio Maria Teresa Di Marco

Hardback

41.06 €

Vyprávět sám sebe Klára Soukupová

Paperback

10.79 €

Calendari íntim Planas Ferrer

Paperback

14.02 €

Les Sisters : Les Supersisters - Intégrale

Hardback

22.49 €

BABADADA, Espanol de America Latina - Malti, diccionario visual - dizzjunarju bl-istampi Babadada GmbH

Paperback

28.24 €

La terapia Pesso-Boyden, PBSP Diane Boyden-Pesso

Paperback

31.37 €

Přírodopis 6 pro základní školy Zoologie a botanika Vladimír Černík

Paperback

7.46 €

India is still perceived by some as a developing country that has yet to create world-class products of its own. However, this book shows that in recent years India has emerged as a lead market for frugality-driven innovations that are affordable, robust and successful even outside its geographic boundaries. Many global companies have recognized these changes and are ramping up their local R&D capabilities. At the same time, several Indian firms are venturing out to international shores and gaining access to new markets. Using a top-down approach, the book takes a closer look at systems of innovation at work and presents examples of successful, corporate innovations in multiple industries and their contextual conditions.