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Learning From Winners

Language EnglishEnglish
Book Hardback
Book Learning From Winners Raymond Pettit
Libristo code: 06592208
Publishers Taylor & Francis Inc, August 2007
Demonstrates how the best companies use the creative application of research, done up front, to prod... Full description
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Demonstrates how the best companies use the creative application of research, done up front, to produce the big ideas with significant impact on the market and on the people, employees, partners, retailers and customers. This title is intended for business executives looking for market strategy, consumer psychologists, teachers, students.

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About the book

Full name Learning From Winners
Author Raymond Pettit
Language English
Binding Book - Hardback
Date of issue 2007
Number of pages 200
EAN 9780805856538
ISBN 9780805856538
Libristo code 06592208
Publishers Taylor & Francis Inc
Weight 402
Dimensions 152 x 229 x 16

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Economics > Behavioural economics
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