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Loyalty Management
Language
English
English
Book
Paperback
In this insightful text, Cristina Ziliani and Marco Ieva trace the evolution of thinking, contempora...
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Libristo code: 46460442
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169 b
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In this insightful text, Cristina Ziliani and Marco Ieva trace the evolution of thinking, contemporary themes and practice in Loyalty Management.
It will guide marketers, business leaders and post graduate students through the changes in marketing thought and practice of Loyalty Management.
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About the book
Full name
Loyalty Management
Author
Marco Ieva
Language
English
English
Binding
Book - Paperback
Date of issue
2025
Number of pages
338
EAN
9781032510354
ISBN
1032510358
Libristo code
46460442
Publishers
Taylor & Francis Ltd
Weight
490
Dimensions
156 x 234
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