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Marketing Research Methods

Language EnglishEnglish
Book Paperback
Book Marketing Research Methods Esteban-Bravo Mercedes Esteban-Bravo
Libristo code: 33200835
Publishers Cambridge University Press, January 2021
Academically thorough and up-to-date quantitative and qualitative market research methods text for b...
? points 193 b
79.51 €
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Academically thorough and up-to-date quantitative and qualitative market research methods text for business and social science students.

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About the book

Full name Marketing Research Methods
Author Esteban-Bravo Mercedes Esteban-Bravo, Vidal-Sanz Jose Manuel Vidal-Sanz
Language English
Binding Book - Paperback
Date of issue 2021
Number of pages 882
EAN 9781108792691
ISBN 1108792693
Libristo code 33200835
Publishers Cambridge University Press
Weight 1866
Dimensions 245 x 189 x 44

Categories

Society & Social Sciences > Sociology & anthropology > Sociology > Social research & statistics
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Reference, Information & Interdisciplinary subjects > Research & information: general > Research methods: general
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