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Marketing Technologies

Language EnglishEnglish
Book Hardback
Book Marketing Technologies Elena Simakova
Libristo code: 01328472
Publishers Taylor & Francis Ltd, August 2012
Unravelling the construction of expectations, inclusions and exclusions around emerging technologies...
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Unravelling the construction of expectations, inclusions and exclusions around emerging technologies, this reflexive account also tackles uneasy practical and methodological questions pertinent to corporate ethnography.

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About the book

Full name Marketing Technologies
Author Elena Simakova
Language English
Binding Book - Hardback
Date of issue 2012
Number of pages 190
EAN 9780415624770
ISBN 0415624770
Libristo code 01328472
Publishers Taylor & Francis Ltd
Weight 450
Dimensions 158 x 240 x 17

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries > Information technology industries
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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