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McDonaldization Thesis

Name: McDonaldization Thesis
Brand: SAGE Publications Inc
SKU: 04685743
Price: 49.29 EUR
Availability: InStock
Author: George F. Ritzer
ISBN: 9780761955405

Explorations and Extensions

George F. Ritzer

Language

English

Book Paperback

Libristo code: 04685743

Publishers SAGE Publications Inc, December 1997

In this major new book, the author of the bestselling McDonaldization of Society provides an explora... Full description

Libristo code: 04685743

119 b

49.29 €

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In this major new book, the author of the bestselling McDonaldization of Society provides an exploration of one of the most innovative and imaginative sociological theses of the last decade of the twentieth century - 'McDonaldization'. Part One centres on a discussion of Karl Mannheim's theory of rationalization. The author also assesses the degree to which sociology in general and sociological theory in particular have been 'McDonaldized'. The second part demonstrates the empirical reach of the 'McDonaldization' process with discussions on work, credit and globalization. Part Three moves beyond 'McDonaldization' to the worlds of 'new means of consumption' and the postmodern perspectives that best illuminate them. The author concludes with a re-evaluation of the McDonaldization thesis and its future.