Contact
How to shop
Delivery
Shopping guide
English
59 b
Up to 30 days for returns
Customers also purchased
/
Paperback
13.20
€
/
Paperback
12.30
€
/
Paperback
15.50
€
/
Paperback
27.30
€
Get a deeper understanding of the brilliance and limitations of AI, our added human value on creativity and the future of work in the creative industry.
The creative industry is rapidly evolving due to the rise of artificial intelligence. Some fear that the increase in machine-learning technologies could end human creativity. Seema Sharma, a renowned creative director at one of the world''s largest independent communication agencies, believes the future of the creative industry lies in collaboration between human creators and machines.
The book "The New Creatives," which Sharma co-authored with Artificial Intelligence, offers a ground-breaking exploration of the changes to come. The authors examine the skills, processes, and work ethics that AI will affect and discuss the emotional and economic value of creativity in this new landscape. They explore the potential disappearance of certain jobs, the changing dynamics of client relationships and discuss the currency of creativity in the age of AI. The book also sheds light on new roles emerging in the industry and elaborates on the new formats that will become necessary.
About the book
English
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's addressYou might also be interested in
/
Hardback
103.23
€
/
Paperback
7.79
€
/
Paperback
14.20
€
Hi! I'm Libroamiko, your book advisor.
How can I help you?