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One Click

Jeff Bezos and the Rise of Amazon.com

Language EnglishEnglish
Book Paperback
Book One Click Richard L. Brandt
Libristo code: 11118155
Publishers Portfolio, December 2012
Amazon's business model is deceptively simple: Make online shopping so easy and convenient that cust... Full description
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Amazon's business model is deceptively simple: Make online shopping so easy and convenient that customers won't think twice. It almost can be summed up by the button on every page: "Buy now with one click." Why has Amazon been so successful? Much of it

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About the book

Full name One Click
Author Richard L. Brandt
Language English
Binding Book - Paperback
Date of issue 2012
Number of pages 230
EAN 9781591845850
ISBN 1591845858
Libristo code 11118155
Publishers Portfolio
Weight 159
Dimensions 127 x 178 x 19

Categories

Biography, Literature & Literary studies > Biography & non-fiction prose > Biography: general > Biography: business & industry
Economics, Finance, Business & Management > Business & Management > E-commerce: business aspects
Economics, Finance, Business & Management > Business & Management > History of specific companies / corporate history
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