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Optimisation Des Interfaces E-Commerce

Language FrenchFrench
Book Paperback
Book Optimisation Des Interfaces E-Commerce Sylvain Lys
Libristo code: 05187835
Publishers Omniscriptum, July 2014
L'optimisation des interfaces est aujourd'hui un réel enjeu pour le e-commerce. Elle permet d'augmen... Full description
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L'optimisation des interfaces est aujourd'hui un réel enjeu pour le e-commerce. Elle permet d'augmenter la marge des commerçants en réduisant le coűt de l'apport de trafic, en accroissant le nombre de commandes ou la valeur de celles-ci, et/ou en fidélisant les visiteurs. Présentation de l'offre, design, ergonomie, utilisabilité, satisfaction client, quels sont leurs rôles dans cette machine complexe qu'est un site e-commerce ? Et surtout, quels sont les outils ŕ disposition pour accroître leurs performances commerciales ?

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About the book

Full name Optimisation Des Interfaces E-Commerce
Author Sylvain Lys
Language French
Binding Book - Paperback
Date of issue 2014
Number of pages 84
EAN 9786131540646
ISBN 6131540640
Libristo code 05187835
Publishers Omniscriptum
Weight 136
Dimensions 152 x 229 x 5
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