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Orchestrating Success - Improve Control of the Business with Sales & Operations Planning

Language EnglishEnglish
Book Hardback
Book Orchestrating Success - Improve Control of the Business with Sales & Operations Planning Richard C. Ling
Libristo code: 04887713
Publishers John Wiley & Sons Inc, June 1992
The authors present a dynamic approach to effectively link sales and marketing planning directly to... Full description
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The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

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About the book

Full name Orchestrating Success - Improve Control of the Business with Sales & Operations Planning
Author Richard C. Ling, Walter E. Goddard
Language English
Binding Book - Hardback
Date of issue 1992
Number of pages 176
EAN 9780471132271
ISBN 0471132276
Libristo code 04887713
Publishers John Wiley & Sons Inc
Weight 330
Dimensions 168 x 229 x 15

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Production & quality control management
Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Sales & marketing management
Economics, Finance, Business & Management > Business & Management > Business strategy
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