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Start-up and Entrepreneurial Communication

Theoretical Foundations and Contemporary Development

Language EnglishEnglish
Book Paperback
Book Start-up and Entrepreneurial Communication Alexander Godulla
Libristo code: 50037730
Publishers Taylor & Francis Ltd, December 2025
This book delves into the dynamic field of start-up and entrepreneurial communication, addressing a... Full description
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70.19 €
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This book delves into the dynamic field of start-up and entrepreneurial communication, addressing a significant research gap. It examines central areas of discourse, exploring the intricate balance between a start-up's brand, identity, and strategic communication, as well as the crucial role of internal communication.

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About the book

Full name Start-up and Entrepreneurial Communication
Author Alexander Godulla, Linjuan Rita Men
Language English
Binding Book - Paperback
Date of issue 2025
Number of pages 244
EAN 9781032770864
Libristo code 50037730
Publishers Taylor & Francis Ltd
Weight 453
Dimensions 178 x 254

Categories

Reference, Information & Interdisciplinary subjects > Interdisciplinary studies > Communication studies
Economics, Finance, Business & Management > Business & Management > Entrepreneurship
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