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Strong Brands, Strong Relationships
Language
English
English
Book
Paperback
From the editor team of the ground-breaking Consumer-Brand Relationships: Theory and Practice comes...
Libristo code: 09211488
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From the editor team of the ground-breaking Consumer-Brand Relationships: Theory and Practice comes this new volume. Strong Brands, Strong Relationships is a collection of innovative research and management insights that build upon the fou
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About the book
Full name
Strong Brands, Strong Relationships
Author
Susan Fournier
Language
English
English
Binding
Book - Paperback
Date of issue
2015
Number of pages
436
EAN
9781138786837
ISBN
1138786837
Libristo code
09211488
Publishers
Taylor & Francis Ltd
Weight
762
Dimensions
158 x 231 x 26
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