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Super Stimulated
Language
English
English
Book
Hardback
A fresh look at health, habits and longevity from internationally-bestselling author, Nicklas Brendb...
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Libristo code: 48112194
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A fresh look at health, habits and longevity from internationally-bestselling author, Nicklas Brendborg - perfect for fans of Ultra-Processed People
"Highly readable" DAILY MAIL
"Brilliantly unpacks how modern life hijacks our ancient biology." DR JENNA MACCIOCHI
"An informative and engaging read that will appeal to anyone with a bad habit - which must widen the net to everyone." IRISH INDEPENDENT
"Intriguing ... makes some shocking revelations." SUNDAY TIMES
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IT''S NOT YOU. IT''S YOUR BIOLOGY.
Modern society is plagued by health epidemics: obesity, record levels of loneliness, increasing mental health problems and various forms of addiction. From the outside, all these issues might seem unrelated. But a single phenomenon actually ties them all together: superstimuli.
Superstimuli are exaggerated, unnatural versions of things we have evolved to want and need such as food, sex and social recognition. This hard wired evolutionary response is why we binge on fake ultra-processed food, lust after airbrushed people online, and struggle to stop scrolling on social media, even when it makes us feel bad. Our lack of control isn''t because we are weak. It''s because powerful companies spend billions creating superstimuli that manipulate our biology for profit, leaving us unhealthy and unhappy as a consequence.
Super Stimulated shows how we can resist this hijacking of our natural instincts, recognise superstimulus traps, and take control of our bad habits to live longer, healthier lives.
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About the book
Full name
Super Stimulated
Author
Nicklas Brendborg
Language
English
English
Binding
Book - Hardback
Date of issue
2025
Number of pages
288
EAN
9781399735148
ISBN
1399735144
Libristo code
48112194
Publishers
Hodder & Stoughton General Division
Weight
500
Dimensions
156 x 240
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