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Total E-mail Marketing

Language EnglishEnglish
Book Paperback
Book Total E-mail Marketing Dave Chaffey
Libristo code: 04145627
Publishers Taylor & Francis Ltd, August 2006
E-mail is a powerful marketing communications tool which excels at developing relationships with cus... Full description
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E-mail is a powerful marketing communications tool which excels at developing relationships with customers. This book describes a practical approach to e-mail marketing for marketers looking to exploit its potential or take their e-mail to the next level. It offers an integrated campaign perspective and shows how to maximize e-marketing results.

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About the book

Full name Total E-mail Marketing
Author Dave Chaffey
Language English
Binding Book - Paperback
Date of issue 2006
Number of pages 296
EAN 9780750680677
ISBN 0750680679
Libristo code 04145627
Publishers Taylor & Francis Ltd
Weight 590
Dimensions 246 x 190 x 18

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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