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TQM Practices in Service Organizations

Empirical Evidence from a Developing Country

Language EnglishEnglish
Book Paperback
Book TQM Practices in Service Organizations Nusrah Samat
Libristo code: 07084270
Publishers LAP Lambert Academic Publishing, November 2011
TQM is always said to provide a lot of benefits to the organization. One of them is better service q... Full description
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TQM is always said to provide a lot of benefits to the organization. One of them is better service quality, which is crucial for service organization in satisfying customers needs and wants. Also, it is said to influence the market orientation, which is important to enhance effective market and organizational performance. Furthermore, it was already established that the concept and principles underlying market orientation could improve organizational performance.

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About the book

Full name TQM Practices in Service Organizations
Author Nusrah Samat
Language English
Binding Book - Paperback
Date of issue 2012
Number of pages 104
EAN 9783659243615
Libristo code 07084270
Weight 171
Dimensions 150 x 220 x 6
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