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Understanding Green Consumer Behaviour

A Qualitative Cognitive Approach

Language EnglishEnglish
Book Hardback
Book Understanding Green Consumer Behaviour Sigmund A. Wagner
Libristo code: 06731192
Publishers Taylor & Francis Ltd, November 1997
This study of environmentally-friendly consumers examines basic aspects of the working of the human... Full description
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348.98 €
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This study of environmentally-friendly consumers examines basic aspects of the working of the human mind. It adopts an interdisciplinary approach drawing on insights from management theory, psychology and anthropology to consider how consumers develop "meaning" regarding green products.

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About the book

Full name Understanding Green Consumer Behaviour
Author Sigmund A. Wagner
Language English
Binding Book - Hardback
Date of issue 1997
Number of pages 304
EAN 9780415157322
ISBN 9780415157322
Libristo code 06731192
Publishers Taylor & Francis Ltd
Weight 612
Dimensions 156 x 234 x 20

Categories

Society & Social Sciences > Society & culture: general > Social & ethical issues > Consumerism
Earth Sciences, Geography, Environment, Planning > The environment > Environmentalist thought & ideology
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